Dexy Beauty
Coconut Lime
The concept
A coconut and lime direction for a solid twist-up lip balm.
The first pilot
Dexy Beauty begins with two solid lip balm concepts. Coconut Lime is being developed for a twist-up tube, with texture, packaging fit and production consistency to be checked in the pilot. Final formulation, safety and stability work, label and price remain open.
Product concept
Coconut Lime is one of the first two Dexy Beauty lip balm concepts. The planned format is solid balm in a twist-up tube. Final size, label and price are not confirmed.
Ingredient direction
The provisional base explores yellow beeswax, refined shea butter, sweet almond oil and tocopherol. Exact aromatic materials and percentages remain open. This is not a finished ingredient list.
About Dexy
Elizabeth Gonzalo is developing Dexy Beauty as a natural-focused beauty and self-care brand. The lip balm pilot is its first product project.
Meet both balms
The first two concepts
